Introduction

I must have read hundreds of articles telling me how to get better rankings in Google. Some of this advice was very good and some was not. Here you will find 10 truths about getting better rankings in Google that I personally have found to be true after years of research. So let’s cut through the fat and get to the lean meat of the subject.

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By Pauline Kerbici, Director of Marketing, High Rankings

Introduction
Insitefull Interview with Seth Godwin Interviewed by Pauline Kerbici, Director of Marketing highranking.com. They talk about The effects of the Google Slap and the new craze which is “Squidoo”.

Back in June, Jill and I were front and center at SES Toronto listening to Seth Godin, entrepreneur, best-selling author, and marketing guru. He is as excellent a speaker as he is a writer! Seth delivered a thought-provoking as well as motivational keynote speech, and if you ever get a chance to hear him speak, it is a truly remarkable experience!

We were very excited when Seth agreed to an interview for High Rankings Advisor readers. He has graciously answered a few questions about Squidoo, where he is founder and original squid.

Before we get started, you might need an explanation of the term "lens" that Seth mentions:

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SO, WHAT’S IS A LENS?

A lens is one person’s view on a topic that matters to her. It’s an easy-to-build, single web page that can point to blogs, favorite links, RSS feeds, Flickr photos, Google maps, your eBay auctions, CafePress designs, Amazon books or music, and more. Then, when someone is looking for recommended information, fast, your lens gets him started and sends him off in the right direction. Win, win!
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Now, here are the questions that Pauline put to Seth about Squidoo:

Pauline: It seems the Squidoo community has essentially built the brand and is making Squidoo even stronger. Did the community band together during the few weeks where rankings had hit a lull?

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